Halloween - the tease before the Christmas affiliate bonanza
I’ve been keeping a close eye on Compare.ie and some other more niche sites I own, and over the last two weeks or so there’s been an astonishing increase in fancy dress and other such halloween related fare. Halloween costumes are basically outselling any other category by a factor of 3-1. So much for a recession! If thing really were that bad, would people be forking out between £20-£100 on halloween costumes? I don’t think so. Just goes to show that parties, fun, and boozing are - for the most part - recession proof.