Hugh Durkin - Affiliate Marketing & SEO
An affiliate marketer, seo, and internet marketing professional. This is my blog.
From the category archives:
Wahey! Google have finally released a feature which allows Adsense publishers to change the default font size in their ad units. This is probably the biggest improvement in the service – ever. Why? Because you’ll get vastly increased clickthru rates on your formats, translating into extra revenue. It’s also a sign that Google is giving smaller publishers the same tools larger publishers have access to.
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If you’re a blogger or digital publisher, you’ll generate your revenue from loads of places. Once of the most consistent revenue earners is Google Adsense, which i’ve discussed several times already on this blog. However if you’ve optimised your ad colours and placements, and have your eCPM’s and clickthru rates optimised to the hilt, what more can you do to increase your earnings? There is at least one thing you can do – not just to your adsense placements, but to your whole website – play with the fonts!
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Google Adsense has been around for several years now, and in that time Google have refined and expanded the range of tools available to publishers to monetise content. The internet is full of articles – some bullshit, some not – about how to earn more from Google Adsense, but here’s a few tips for you from some of my recent optimization.
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